Further support to start-up businesses

Support to start-up businesses is not confined to direct financial aid; there are other options too.

Further support to start-up businesses

These include bootstrapping, i.e. the elimination of external financing and the establishment of a start-up using the founder’s own resources. This type of financing is widely used especially in the early stage of a business.

Another option is the participation of an individual or a company through services rather than direct financial support. Here, common formats include "brain for equity" and "media for equity", in which experts contribute their knowledge and media companies contribute media services, respectively.

There are also subsidies provided for specific programmes for founders and those interested in starting up a business.

Bootstrap financing
An analysis of different bootstrapping ideas for start-up financing
Entrepreneur Media

Through digital crowdsourcing platforms a group of voluntary supporters can be accessed, which can contribute creative input to projects
Overview crowdsourcing platforms (german)