Heading off to Cannes with tailwind from the investment market

Europe's top three real estate location

Heading off to Cannes with tailwind from the investment market

Hamburg showcases its assets at MIPIM with 21 partners. The world’s largest real estate fair will take place 11-14 March 2014 in Cannes in Southern France. Hamburg’s exhibitors will head off to Cannes with tailwind from the commercial property market, as the consultants of PwC and the Urban Land Institute (ULI) jointly named Hamburg Europe’s top three real estate location after Munich and Dublin in their survey “Emerging Trends in Real Estate, Europe 2014“. In the ranking of new investments, Hamburg even was positioned second after Dublin. Last year, sales of commercial property amounted to nearly three billion euro. From the perspective of investors, particularly the security and stability of the market speak for an engagement in Hamburg. As last year, also EU commissioner Günther Oettinger and the president of ZIA Central Real Estate Committee, Andreas Mattner, will provide insights on relevant real estate developments at the Hamburg stand. The Hamburg Senate will be represented by Jens Lattmann, Secretary of State at the Hamburg Ministry of Finance. Among the two German projects that have been nominated for the "Oscar" of the real estate industry are Hamburg’s Dancing Towers.

Sustainable growth is the central theme of Hamburg’s trade fair participation in 2014. Secretary of State Jens Lattmann says: "We want to tap on Hamburg’s hidden reserves. Hamburg can and will not continue to expand itself into its green spaces. Growth, be it in quality or quantity, can only take place within existing districts and neighbourhoods. In the year 2013, we showcased the development of existing qualities and chances of urban districts as hosts of the International Building Exhibition IBA Hamburg and the international garden show. And these developments are not only possible in Wilhelmsburg and Harburg, but in almost all districts."

Hamburg’s exhibitors thus have all reason for an optimistic outlook when travelling to Cannes, with the city being ranked third among Europe’s real estate locations. The result is based on the survey "Emerging Trends in Real Estate, Europe 2014", conducted jointly by the consulting company PwC and the Urban Land Institute (ULI). Premium properties in cities like London, Paris or Munich are meanwhile over-priced, 60 per cent of the 500 experts interviewed say. The high price of real estate in prime locations meanwhile is causing investors to increasingly focus on 1B locations with a relatively secure cash flow, such as fringes of metropolitan regions or medium-sized cities.

In Europe, however, Munich is still regarded as top location for long-term strong equity investments in existing properties. Number two is Dublin, last year still ranked 20th. As in the previous year, Hamburg (3rd) and Berlin (4th) are also highly valued by investors in Europe in regard to existing properties. Furthermore, Frankfurt succeeded in returning to the top ten. Overall, more than half of the market participants stated Germany’s economic outlook 2014 as improved compared to the previous year.

The ranking of new investments is headed by Dublin, ahead of Hamburg, Berlin, and Istanbul. "The comparatively low ranking of Munich as seventh is most likely due to the fact that there are less and less attractive areas for new buildings. This is also a reason for the strong increase in the value of existing properties," explains Claudia C. Gotz, Executive Director ULI Germany.

Partner at the Hamburg stand

Hamburg’s stand at MIPIM 2014 is joined by the Ministry of Finance - Real Estate Management, IBA Hamburg GmbH, HafenCity Hamburg GmbH, and HWF Hamburg Business Development as public partners, with the latter also organising the stand. Other partners at the stand include Angerman, aurelis, Becken Gruppe, Deutsche Immobilien, ECE Projektmanagement, Europa-Center, Dr. Helmut Greve Bau- und Boden AG, Grossmann & Berger, Hamburger Sparkasse, HANSAINVEST, HSH Nordbank AG, Procom, Quantum, Strabag as well as Warburg Henderson Kapitalanlagegesellschaft für Immobilien. Institutional partners are the Urban Land Institute Germany (ULI) and ZIA Central Real Estate Committee.


Tuesday, 11 March, 2 pm

Real Estate Industry Get Together with EU commissioner Günther Oettinger and the president of the president of ZIA Central Real Estate Committee, Andreas Mattner.

Tuesday, 11 March, 5 pm

Joint reception with Copenhagen Capacity ”Copenhagen meets Hamburg“.

Wednesday 123 March, 4 pm

Hamburg/HafenCity reception with Jens Lattmann, Secretary of State, Hamburg Ministry of Finance


MIPIM is one of the world’s most important marketplaces for the promotion of locations. Here, decision makers of the real estate industry meet. Exhibitors and trade visitors have the chance to set up long lasting business ties, present projects, develop ideas, or lay the foundation stone for fruitful co-operations. MIPIM allows participants to gain a unique overview of the world market and offers the opportunity to promote oneself internationally and to present outstanding projects. From Germany, the cities of Berlin, Düsseldorf, Frankfurt, Hamburg, Nuremberg, Munich, and Stuttgart participated at MIPIM 2013. Exhibitor at the stand of the state of North Rhine-Westphalia included Aachen, Bochum, Bonn, Dortmund, Duisburg, Essen, Gelsenkirchen, Cologne, and Mönchengladbach as cities, the Ruhr Metropolis, and other private and institutional partners.

MIPIM 2013 in figures         

Total number of participants – 20.000

End-user and investors – 4.300

Exhibiting companies – 2.000

Countries – 80

Journalists – 460

MIPIM Awards

The prestigious MIPIM Awards have been granted since 1991 by Reed Midem as organiser of the international property fair MIPIM. The prizes are granted in nine categories. The winners are chosen by trade fair visitors and an expert jury. In addition, the jury grants a Special Jury Award.

The international recognition honours innovation and excellence in outstanding technical and architectural projects, and thus promotes them to a wider public.